The centre’s purpose “is to provide Aboriginal and non-Aboriginal peoples with unique interactive learning opportunities to understand and experience the cultural and natural heritage of the Anishinaabe people who reside on the East side of Lake Winnipeg.”

When WAILC (Waabanong Anishinaabe Interpretive Learning Centre) was looking to develop a brand that was influenced by the Four Directions. Modern Clan was tasked with creating a look and feel that will provide non-Aboriginal and Aboriginal people together in an environment that inspires, teaches and builds awareness and understanding of the Anishinaabe people at the Waabanong Anishinaabe Interpretive Learning Centre.